Trader Media Group

In May 2000, the Auto Trader Division of the Guardian Media Group and the Venture Capital firm BC Partners closed a deal to unite Auto Trader (previously co-owned) under one over-arching company, Trader Media Group (TMG). TMG's 72 titles, which have a combined circulation of more than one million copies per week, include the well known motoring titles Auto Trader, Bike Trader, Truck Trader and Top Marques, as well as the UK's biggest circulating freeads title AdTrader. TMG also owns the UK's busiest automotive web site, www.autotrader.co.uk, the general classified site www.adtrader.co.uk and interactive services on Digital TV and mobile phones. Classic American, mostly an editorial publication on American motors past and present, was purchased in 1999, and is now published by Trader Media National. At the end of August 2000 TMG acquired TNT, the market-leading publisher of free titles for independent travellers from Australia, New Zealand and South Africa. Also in the portfolio is Marine Trader Media, which includes the leading publication in the UK and Europe for buying and selling water craft, Boats and Yachts for Sale and its sister publication Buy a Boat (for under 20,000). TMG also has publications in Italy and Holland.

 

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