The Shane Company

The Shane Company http://www.shaneco.com is a chain of jewlery resellers known as a direct import company. It is an independant jeweler chain that was started in 1971. It is most well known for its radio commercials. The spots feature Tom Shane and his well-known drawl followed by a person that gives directions to the stores nearest the listener. The up-front monologue that each spot features has no backing music or effects and gives the impression that it is a local business.

 

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