Stuff (Magazine)

Stuff magazine is an international men's magazine focused on product reviews, but also including interviews and other articles of interest. It is the sister magazine to Maxim, and the two share a similar mission of providing low-brow enteratinment. The products reviewed are those targeted towards young males (18-30) such as fast cars, computers, video games, cell phones, clothes, beer, alcohol, etc. Often Stuff attempts to attract readers by putting scantily-clad women on the cover, a strategy which has both served it well and garnered it a somewhat dubious reputation. The US version of Stuff does not contain nudity, though the photo shoots generally try to get as close to nudity as possible, and at some locations, such as Wal-Mart stores in the United States, Stuff and its sister magazine Maxim have been considered pornography, and therefore banned. The interviews tend to be with famous actresses, singers, and models, some of whom appear several times over the life of the magazine. Generally, the magazine follows this format: letter to the editor are in the first few pages, followed by jokes and several product reviews (generally the things of most interest, such as the fastest cars, and the newest computers and video games). In the middle of the magazine are articles and interviews, culminating with the cover article (usually an interview with the cover model.) Last are more product reviews, this time featuring slightly more mundane things such as clothes, watches, cell phones, etc. The magazine closes with a fashion spread and a trivia page.

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