scope creep

Scope Creep in Project Management refers to uncontrolled changes in a project's scope. Typically, the scope increases by adding both new products and new features of already approved products (see feature bloat). As a result, the project drifts away from its original purpose. Because of the tendency to look at only one dimension of a project, scope creep can also result in a project overruning its original budget and schedule, as more is to be done at the same cost and in the same time (which is usually unrealistic, given a stretched original budget and schedule). Scope creep can be a result of:

poor change control
lack of proper identification what products and features are required to bring about the achievement of project objectives in the first place.
weak project manager or executive sponsor

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