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JujyfruitsJujyfruits are a quasi-gummi candy manufactured in the United States by Heide Candy Company, a subsidiary of Farley's & Sathers Candy Co. Description The Jujyfruits shapes are Pineapple, Tomato, Raspberry, Grape Bundle, Asparagus, Banana, and Pea Pod. The banana shape is stamped with "HEIDE." Fruity flavors include raspberry, licorice, lime, orange, and lemon. Fresh Jujyfruits are soft and gooey. However, they are famous for hardening with age, or when chilled. The candy have a cement-like ability to rip out dental works. In January 1999, Hershey changed the Jujyfruits formula in response to a customer survey that found mint was not a popular flavor. Mint was dropped and changed to lime. Ingredients According to Old Time Candy, one of the basic ingredients of both Jujubes and Jujyfruits is "Ju-ju gum." This is supported by the fact that the original Jujubes box lists "natural gum" as its first ingredient. As of 2004, the ingredients listed on Jujyfruits boxes are: History The Henry Heide Candy Company was founded in 1869 by Henry Heide, an immigrant from Obermarsberg, Westphalia, Germany. Jujyfruits began production in 1920, gaining popularity in movie theaters along with Heide's other gummy candy, Jujubes. They became renowned nationwide for their hard, break-glass texture. On December 13, 1931, Henry Heide died in New York City. His grandson Philip joined the Henry Heide Co. in 1964, rising through the ranks from sales manager/bakery and marketing and merchandising manager to executive vice-president. Heide constructed a new factory in New Brunswick, New Jersey in 1965. In 1995, Philip sold Henry Heide, Inc., to Hershey Foods Corporation. In 2002, Farley's & Sathers Candy Co., Inc. acquired the Heide brand products, including Jujyfruits, from Hershey Foods. The terms of the deal were not disclosed. Cultural reference In a May 19, 1994 Seinfeld episode, Elaine is waiting in line at a movie theater when she hears that her boyfriend has been hospitalized. He breaks up with her after seeing that she bought a box of Jujyfruits first rather than immediately rushing to see him. When Jerry asks why she didn't just eat the Jujyfruits in the cab, she replies, "Because I got popcorn too, and I ate that first." References
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