Other Definitions
installment plan (dict)

Installment Plan

The installment plan, as it was then called, enabled people to buy goods over an extended period, without having to put down much money at time of the purchase. Banks provided the money at low interest rates. Advertisers pushed for the "Installment plan" idea with such slogans as "You furnish the girl, we'll furnish the home" and "Enjoy while you pay." Some economists and business owners worried that installment buying might be getting out of hand and that it was really a sign of fundamental weakensses behind a superficial economic prosperity. Source: "The Americans" McDougal Littell

 

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