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El Nuevo DaEl Nuevo Da is a newspaper published daily in San Juan. The publication reaches all of Puerto Rico every time it is published. Now a property of Luis A. Ferr's family, El Nuevo Da was, for decades, known plainly as El Da. When the new ownership picked up the newspaper in 1975, the name was changed to El Nuevo Da, a name which it still uses. El Nuevo Da's main competitor is El Vocero. While El Nuevo Da has been known largely for publishing mostly political news, El Vocero has been known most of the time for carrying crime stories, although nowadays, El Vocero has also turned into a more political sort of newspaper. Apart from political and community news, El Nuevo Da also has a sports section, a show business section and a business section among the news sections they publish daily. Its television commercial campaign slogan reads: El Nuevo Da: Un Gran Periodico ("El Nuevo Da: A Great Newspaper"). Nueva Dia, El
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