Cinnamon Toast Crunch

Cinnamon Toast Crunch is a breakfast cereal produced by General Mills. The cereal consists of small squares or rectangles of wheat and rice covered with cinnamon and sugar. While at one point there were three animated chefs as the mascots, there is currently only one (Wendell). Advertisements for this cereal portray adults in some form unable to "see what makes them so popular", the adult guesses something completely off the wall, after which the kids correct them and loudly say "The Taste You Can See!" (the cereal's motto). There have been two off-shoots of the cereal: French Toast Crunch and Peanut Butter Toast Crunch.

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