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Attitude (Magazine)Attitude is a magazine published by Remnant Media within the United Kingdom aimed mostly at Gay men. As the UK's leading gay magazine, its chief rival is the Gay Times. Unlike the Gay Times, though, it is known for avoiding the divisive, and to some extent discriminatory, opinion that all gay men are victims or operate as a single group. It is consequentially notable for a distinct lack of a "gay news" section, or any other polemicising. Like many magazines, Attitude features interviews with the celebrities of the day, particularly those deemed to be camp, or gay icons. In addition, well-known celebrities sometimes choose to use it as a declaration of their homosexuality, and come out on it's pages. Many of Attitude's pages are taken up by fashion shoots, in a similar manner to the interests of many of the more upmarket magazines aimed at a female readership. In contrast to such magazines, Attitude features youthful male models, and clothing, indicative of its target market. The imagery of Attitude sometimes has a mild sexual tone, such as featuring poses by celebrities, both gay and straight, semi-nakedly, one of the most famous being an, artistic, full nude by Robbie Williams. Unlike many magazines aimed at a homosexual market, it does not dwell on politicisation of gay issues when it undertakes celebrities, preferring to present a lighter, more normal discussion, making it popular amongst a younger generation who regard groups such as Stonewall as an offensive anacronism with no right to claim to represent them. Brief articles on recent new music groups and albums, and films and video, and more extensive ones about gay nightclubs, appear alongside articles on interior design, elegant restaurants and hotels (for example, Baglioni in Kensington), books, and the arts, which appeal to the higher end of sophistication. In common with most gay publications, it features a listing of locations in the current British gay scene, as well as (similarly to magazines aimed at straight men) featuring a set of mildly pornographic adverts for light adult services (such as phone lines featuring sexual stories, chat lines, and pornographic videos). Although the adverts catering to adult services fills the ending pages of the magazine, the last few pages feature interview about events, predominantly on television or cinema, from the distant past. Also at the very end is an agony aunt page, although it operates on a satirical bent, and although many of the letters appear genuine, the responses suggest that the last person you should ever go to for advice is the bitchy and vain aunt belonging to Attitude, known as jules.
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