voom

VOOM is a direct broadcast satellite television provider serving the United States. It is a new competitor to the established DirecTV and DISH Network systems. VOOM is operated by Rainbow DBS Company, a subsidiary of Cablevision. In 2004, the organization promoted itself by advertising that it has more high definition television channels available than its competitors. Service is broadcast via the Rainbow-1 communications satellite, which was built by Lockheed Martin and launched on July 17, 2003. The satellite carries video streamed in both MPEG-2 and MPEG-4 video formats. In early 2005, VOOM's parent company Cablevision announced it would seek "strategic alternatives" for Rainbow Media Enterprises, the business unit that contains its VOOM satellite service, leaving the future of VOOM questionable. After a bitter dispute in the boardroom, Charles Dolan (the founder of Cablevision) ousted 3 boardroom members who pushed for the extinction of Voom. Dolan has until March 31st to find a suitable home for Voom. See also: list of direct broadcast satellite providers

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