Coppertone Girl

left Coppertone is the brand name for a suntan lotion, owned by Schering-Plough HealthCare Products Inc. It dates to 1944, when pharmacist Benjamin Green invented a lotion to darken tans. The company became famous when it introduced the Coppertone girl, an advertising symbol showing a small dog pulling down the swimsuit of a young girl, emphasizing the difference between tanned and untanned skin. The Coppertone girl was seen in illustrations in Coppertone suntan product advertising. Her bathing suit bottom is being tugged at by a Scottish terrier dog. The original artist, Joyce Ballantyne Brand, created this iconic image using her daughter Cheri as model. Later, Jodie Foster made her acting debut as the Coppertone girl in a television commercial, when she was 3 years old. At the turn of the 21st century, Coppertone revised drawings of the Coppertone Girl, so that they would be less revealing. Some recent versions show only the girl's lower back, as opposed to her buttocks (see the current icon, to the right).

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