goodwill

Other Definitions
goodwill (enc)

Noun	1.	goodwill - (accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets) good will accounting - a system that provides quantitative information about finances intangible, intangible asset - assets that are saleable though not material or physical
	2.	goodwill - the friendly hope that something will succeed good will friendliness - a feeling of liking for another person; enjoyment in their company
	3.	goodwill - a disposition to kindness and compassion; benign good will; "the victor's grace in treating the vanquished" good will, grace good nature - a cheerful, obliging disposition

Word Browser